ABOUT

I’m Keanu Taylor, MBA—a Chicago-based CPG professional with 8 years of experience across food innovation, product development, commercialization, teaching, and entrepreneurship.

My strength is connecting what consumers want with what businesses can build and sell. At Tyson Foods, Grecian Delight Kronos, Glanbia Performance Nutrition, and Trilo Coffee, I have used consumer feedback, sensory learning, sales mix, pricing, product performance, and financial data to guide decisions.

SELECTED IMPACT

• Supported launches contributing $540K+ in annual revenue and developed a customer-approved product projected at approximately $1.44M annually.

• Contributed to an optimization initiative that improved gross margin by 11%.

• Used sales, product mix, pricing, event performance, and customer feedback at Trilo Coffee to increase average sale by 8%.

WHAT I BRING

Consumer and customer insights • Category strategy • Data storytelling • CPG commercialization • Cross-functional leadership • Excel and PowerPoint

I hold an MBA in Finance, a B.S. in Culinary Nutrition–Food Science, an A.S. in Culinary Arts, and a graduate certificate in Marketing. I’m pursuing consumer insights and category management roles where food expertise, analytical thinking, and clear storytelling create measurable growth.